:root{
    --bg:#FAFAF7;
    --bg-alt:#F1EEE4;
    --ink:#14213D;
    --ink-soft:#565F76;
    --ink-faint:#8A8F9E;
    --blue:#1D5FAE;
    --blue-deep:#0C447C;
    --teal:#0F6E56;
    --teal-light:#E1F5EE;
    --coral:#D85A30;
    --border:#E1DED2;
    --white:#FFFFFF;
    --radius:10px;
    --max:1080px;
  }
  *{box-sizing:border-box; margin:0; padding:0;}
  html{scroll-behavior:smooth;}
  body{
    background:var(--bg);
    color:var(--ink);
    font-family:'Inter', sans-serif;
    font-size:16px;
    line-height:1.6;
    -webkit-font-smoothing:antialiased;
  }
  h1,h2,h3{
    font-family:'Space Grotesk', sans-serif;
    color:var(--ink);
    line-height:1.15;
    letter-spacing:-0.01em;
  }
  .mono{
    font-family:'JetBrains Mono', monospace;
    letter-spacing:0.02em;
  }
  a{color:inherit; text-decoration:none;}
  img{max-width:100%; display:block;}
  .wrap{max-width:var(--max); margin:0 auto; padding:0 24px;}
  section{padding:88px 0;}
  .eyebrow{
    font-family:'JetBrains Mono', monospace;
    font-size:12px;
    letter-spacing:0.06em;
    color:var(--teal);
    text-transform:uppercase;
    display:flex;
    align-items:center;
    gap:8px;
    margin-bottom:14px;
  }
  .eyebrow::before{
    content:"";
    width:6px; height:6px; border-radius:50%;
    background:var(--teal);
    display:inline-block;
  }
  .btn{
    display:inline-flex;
    align-items:center;
    gap:8px;
    font-family:'Inter', sans-serif;
    font-weight:600;
    font-size:14.5px;
    padding:13px 24px;
    border-radius:var(--radius);
    border:1.5px solid var(--ink);
    background:var(--ink);
    color:var(--white);
    cursor:pointer;
    transition:transform .15s ease, background .15s ease;
  }
  .btn:hover{background:var(--blue-deep); border-color:var(--blue-deep); transform:translateY(-1px);}
  .btn.ghost{
    background:transparent;
    color:var(--ink);
    border-color:var(--border);
  }
  .btn.ghost:hover{background:var(--white); border-color:var(--ink-faint); transform:none;}

  /* ---------- NAV ---------- */
  header{
    position:sticky; top:0; z-index:50;
    background:rgba(250,250,247,0.92);
    backdrop-filter:blur(8px);
    border-bottom:1px solid var(--border);
  }
  nav{
    max-width:var(--max); margin:0 auto; padding:18px 24px;
    display:flex; align-items:center; justify-content:space-between;
  }
  .logo{font-family:'Space Grotesk', sans-serif; font-weight:700; font-size:18px;}
  .logo span{color:var(--blue);}
  .nav-links{display:flex; gap:32px; font-size:14.5px; color:var(--ink-soft); font-weight:500;}
  .nav-links a:hover{color:var(--ink);}
  @media(max-width:760px){ .nav-links{display:none;} }

  /* ---------- HERO ---------- */
  .hero{padding:96px 0 72px;}
  .hero-grid{
    display:grid;
    grid-template-columns:1.1fr 0.9fr;
    gap:56px;
    align-items:center;
  }
  @media(max-width:860px){ .hero-grid{grid-template-columns:1fr;} }
  .hero h1{font-size:44px; margin-bottom:20px;}
  .hero h1 em{font-style:normal; color:var(--blue);}
  .hero p.lede{font-size:17px; color:var(--ink-soft); max-width:480px; margin-bottom:32px;}
  .hero-actions{display:flex; gap:14px; flex-wrap:wrap;}

  /* signature: mock SERP card */
  .serp-card{
    background:var(--white);
    border:1px solid var(--border);
    border-radius:14px;
    padding:22px 24px;
    box-shadow:0 1px 2px rgba(20,33,61,0.04);
  }
  .serp-searchbar{
    display:flex; align-items:center; gap:10px;
    border:1px solid var(--border);
    border-radius:24px;
    padding:10px 16px;
    margin-bottom:20px;
    color:var(--ink-faint);
    font-size:13.5px;
  }
  .serp-dot{width:8px;height:8px;border-radius:50%;background:var(--ink-faint);}
  .serp-result{padding:14px 0; border-top:1px solid var(--border);}
  .serp-result:first-of-type{border-top:none;}
  .serp-result.featured{
    background:var(--teal-light);
    margin:0 -12px;
    padding:16px 12px;
    border-radius:8px;
    border-top:none;
  }
  .serp-tag{
    font-family:'JetBrains Mono', monospace;
    font-size:10.5px;
    text-transform:uppercase;
    letter-spacing:0.05em;
    color:var(--teal);
    background:var(--white);
    border:1px solid var(--teal);
    border-radius:4px;
    padding:1px 6px;
    margin-right:8px;
  }
  .serp-url{font-family:'JetBrains Mono', monospace; font-size:12px; color:var(--ink-faint);}
  .serp-title{font-size:15px; font-weight:600; margin:4px 0 3px; color:var(--blue-deep);}
  .serp-desc{font-size:13px; color:var(--ink-soft);}

  /* ---------- TRACKS ---------- */
  .section-head{max-width:560px; margin-bottom:44px;}
  .section-head h2{font-size:28px; margin-bottom:12px;}
  .section-head p{color:var(--ink-soft); font-size:15.5px;}

  .tracks{display:grid; grid-template-columns:repeat(2, 1fr); gap:16px;}
  @media(max-width:700px){ .tracks{grid-template-columns:1fr;} }
  .track-card{
    background:var(--white);
    border:1px solid var(--border);
    border-radius:var(--radius);
    padding:24px;
    display:flex;
    gap:16px;
    transition:border-color .15s ease, transform .15s ease;
  }
  .track-card:hover{border-color:var(--blue); transform:translateY(-2px);}
  .track-rank{
    font-family:'JetBrains Mono', monospace;
    font-size:13px;
    color:var(--ink-faint);
    flex-shrink:0;
    padding-top:2px;
  }
  .track-card h3{font-size:17px; margin-bottom:6px;}
  .track-card .tagline{font-family:'JetBrains Mono', monospace; font-size:11.5px; color:var(--coral); text-transform:uppercase; letter-spacing:0.04em; margin-bottom:8px; display:block;}
  .track-card p{font-size:14px; color:var(--ink-soft);}

  /* ---------- ABOUT ---------- */
  .about{background:var(--bg-alt);}
  .about-grid{display:grid; grid-template-columns:auto 1fr; gap:28px; align-items:flex-start;}
  @media(max-width:600px){ .about-grid{grid-template-columns:1fr;} }
  .avatar{
    width:64px; height:64px; border-radius:50%;
    background:var(--blue); color:var(--white);
    display:flex; align-items:center; justify-content:center;
    font-family:'Space Grotesk', sans-serif; font-weight:700; font-size:22px;
  }
  .about h3{font-size:20px; margin-bottom:10px;}
  .about p{color:var(--ink-soft); font-size:15px; max-width:600px; margin-bottom:8px;}
  .stat-row{display:flex; gap:36px; margin-top:20px; flex-wrap:wrap;}
  .stat{font-family:'JetBrains Mono', monospace;}
  .stat .num{font-size:22px; font-weight:500; color:var(--blue-deep); display:block;}
  .stat .label{font-size:12px; color:var(--ink-faint);}

  /* ---------- GEM PRODUCT ---------- */
  .gem-card{
    background:var(--ink);
    color:var(--white);
    border-radius:16px;
    padding:40px;
  }
  .gem-top{display:flex; justify-content:space-between; align-items:flex-start; gap:24px; flex-wrap:wrap; margin-bottom:28px;}
  .gem-top h2{color:var(--white); font-size:26px; margin-bottom:8px;}
  .gem-top p{color:#B8BFCF; font-size:14.5px; max-width:420px;}
  .price-box{text-align:right;}
  .price-box .amount{font-family:'JetBrains Mono', monospace; font-size:34px; font-weight:500; color:var(--white);}
  .price-box .note{font-size:12px; color:#8891A5;}
  .gem-features{
    display:grid; grid-template-columns:repeat(3, 1fr); gap:12px;
    margin-bottom:28px;
  }
  @media(max-width:700px){ .gem-features{grid-template-columns:1fr 1fr;} }
  @media(max-width:460px){ .gem-features{grid-template-columns:1fr;} }
  .gem-feature{
    background:rgba(255,255,255,0.05);
    border:1px solid rgba(255,255,255,0.1);
    border-radius:8px;
    padding:14px;
    font-size:13px;
    color:#D6DAE5;
  }
  .gem-steps{display:flex; gap:20px; margin-bottom:30px; flex-wrap:wrap;}
  .gem-step{flex:1; min-width:150px;}
  .gem-step .n{font-family:'JetBrains Mono', monospace; font-size:12px; color:var(--coral); margin-bottom:6px; display:block;}
  .gem-step p{font-size:13px; color:#B8BFCF;}
  .gem-card .btn{background:var(--white); color:var(--ink); border-color:var(--white);}
  .gem-card .btn:hover{background:#E7E9EE;}

  /* ---------- BLOG ---------- */
  .blog-grid{display:grid; grid-template-columns:repeat(2, 1fr); gap:16px;}
  @media(max-width:700px){ .blog-grid{grid-template-columns:1fr;} }
  .blog-card{
    border:1px solid var(--border);
    border-radius:var(--radius);
    padding:22px;
    background:var(--white);
  }
  .blog-card summary{
    list-style:none;
    cursor:pointer;
  }
  .blog-card summary::-webkit-details-marker{display:none;}
  .blog-card summary .eyebrow{margin-bottom:10px;}
  .blog-card summary h3{font-size:16px; margin-bottom:8px;}
  .blog-card summary p{font-size:13.5px; color:var(--ink-soft);}
  .blog-card summary::after{
    content:"Read full post →";
    display:inline-block;
    margin-top:12px;
    font-family:'JetBrains Mono', monospace;
    font-size:11.5px;
    color:var(--blue);
  }
  .blog-card[open] summary::after{content:"Collapse ↑";}
  .blog-card[open] summary{margin-bottom:16px; padding-bottom:16px; border-bottom:1px solid var(--border);}
  .blog-body h4{font-family:'Space Grotesk', sans-serif; font-size:14.5px; margin:18px 0 8px; color:var(--ink);}
  .blog-body h4:first-child{margin-top:0;}
  .blog-body p{font-size:14px; color:var(--ink-soft); margin-bottom:10px; line-height:1.65;}

  /* ---------- CONTACT / MULTI-STEP FORM ---------- */
  .contact{background:var(--bg-alt);}
  .contact-box{
    background:var(--white);
    border:1px solid var(--border);
    border-radius:16px;
    padding:36px;
    max-width:640px;
    margin:0 auto;
  }
  .step-progress{display:flex; gap:6px; margin-bottom:24px;}
  .step-progress .bar{flex:1; height:3px; border-radius:2px; background:var(--border);}
  .step-progress .bar.active{background:var(--blue);}
  .form-step{display:none;}
  .form-step.active{display:block;}
  .form-step label{display:block; font-size:13.5px; font-weight:600; margin-bottom:8px; color:var(--ink);}
  .form-step input, .form-step select, .form-step textarea{
    width:100%;
    border:1px solid var(--border);
    border-radius:8px;
    padding:12px 14px;
    font-family:'Inter', sans-serif;
    font-size:14.5px;
    background:var(--bg);
    margin-bottom:18px;
  }
  .form-step input:focus, .form-step select:focus, .form-step textarea:focus{
    outline:none; border-color:var(--blue);
  }
  .choice-row{display:flex; gap:10px; flex-wrap:wrap; margin-bottom:6px;}
  .choice{
    border:1px solid var(--border);
    border-radius:8px;
    padding:10px 16px;
    font-size:13.5px;
    cursor:pointer;
    user-select:none;
  }
  .choice.selected{border-color:var(--blue); background:var(--teal-light); color:var(--blue-deep);}
  .form-nav{display:flex; justify-content:space-between; align-items:center; margin-top:8px;}
  .error-msg{color:var(--coral); font-size:13px; margin-top:-10px; margin-bottom:14px; display:none;}
  .form-success{text-align:center; padding:20px 0;}
  .form-success h3{margin-bottom:8px;}
  .form-success p{color:var(--ink-soft); font-size:14px;}

  /* ---------- FOOTER ---------- */
  footer{border-top:1px solid var(--border); padding:40px 0;}
  .footer-row{display:flex; justify-content:space-between; align-items:center; flex-wrap:wrap; gap:16px;}
  .footer-links{display:flex; gap:22px; font-size:13.5px; color:var(--ink-soft);}
  .footer-links a:hover{color:var(--ink);}
  .footer-legal{font-size:12px; color:var(--ink-faint); margin-top:20px;}

/* ---------- RESULTS / PROOF ---------- */
.results-grid{ display:grid; grid-template-columns:repeat(2, 1fr); gap:16px; }
@media(max-width:760px){ .results-grid{ grid-template-columns:1fr; } }
.result-card{
  background:var(--white); border:1px solid var(--border);
  border-radius:var(--radius); padding:26px;
}
.result-tag{
  font-family:'JetBrains Mono', monospace; font-size:11px; text-transform:uppercase;
  letter-spacing:0.05em; padding:3px 9px; border-radius:4px; display:inline-block; margin-bottom:12px;
}
.result-tag.launch{ background:var(--teal-light); color:var(--teal); border:1px solid var(--teal); }
.result-tag.takeover{ background:#FDEDE6; color:var(--coral); border:1px solid var(--coral); }
.result-card h3{ font-size:17px; margin-bottom:6px; }
.result-card .context{ font-size:13.5px; color:var(--ink-soft); margin-bottom:20px; }
.metric-row{ display:flex; gap:24px; flex-wrap:wrap; padding-top:18px; border-top:1px solid var(--border); }
.metric{ flex:1; min-width:96px; }
.metric .num{
  font-family:'JetBrains Mono', monospace; font-size:23px; font-weight:500;
  color:var(--blue-deep); display:block; line-height:1.2;
}
.metric .num.good{ color:var(--teal); }
.metric .label{ font-size:11.5px; color:var(--ink-faint); display:block; margin-top:4px; line-height:1.4; }
.results-note{ font-size:12.5px; color:var(--ink-faint); margin-top:20px; line-height:1.6; }
