ABOUT SAM
With years of Google Ads experience with dozens of clients, I have developed strategies and workflows to increase my campaign effectiveness and time efficiency.Google Ads will take all of your time and money if you allow it, whether you are an advertiser or a brand; it is important to keep your eye on the ball and not get lost in the weeds of campaign setup or keyword optimization (at least not for too long).The almighty Google Algorithm must be navigated, and while the internet is full of so-called experts such as myself, the best way to become successful using Google Ads is simply to start - my goal here is to simplify the process.You may already advertise in Google Ads, in which case I hope my workflow inspires you to explore additional methods. Or you may be an agency, in need of cost-cutting techniques in order to scale your book of business. Or perhaps you are a business owner who contracts out to an agency or has yet to break into the world of Google Advertising - regardless of who you are, I'm confident that my approach and resources will help you scale your efforts faster without sacrificing quality. In fact, I'm confident that my process will help you increase your time saved AND your quality of work.If however, you simply do not have the time, please request a quote for your business. I am confident that I can provide you with campaign(s) builds at a higher quality and lower cost than any other contract specialist out there.I don't even need access to your account - I create the campaign in my Editor, export you the AEA file, and you simply upload that file to your Google Ads Editor.In the spirit of transparency, please know that I have a 9-5 commitment where I am contracted to clients in the automotive space. Therefore I will not take on any contract work for businesses in the automotive industry, and my lines of communication will be outside the conventional work calendar.
- Provide me with primary and secondary URLs to drive traffic to and this will dictate the final build price.
- Each primary URL ($125) will = an ad group, responsive search text ad, and keyword list
- Each secondary url ($45) will = a sitelink that will serve alongside your text ads
- Account negative keyword list starter pack (included)
Extensions:
- Callouts (2-10) set ($45)
- Structured Snippets (3-10) set ($45)
- Price extensions set (3-8) ($45)
- Performance Max Campaign: No creative, asset groups with ad copy only - $99.00
- A single .AEA file for import via Google Ads Editor
- A deployment guide for importing into your Google Ads account
Q: Are there any industries you do not take requests for?
A: To avoid conflict with existing client work, I do not fulfill any custom work for automotive-related businesses.
Q: Do you offer account management or consultations?
A: If you are not in the automotive industry then you are welcome to submit a request to see if we may be a good fit for ongoing Google Ads management
Terms and Conditions By using this website or purchasing a Campaign Blueprint, you agree to the following terms:Deliverables: You will receive a single .AEA file for import via Google Ads Editor and a deployment guide.Usage: These templates are intended for your individual business use and may not be resold.Refunds: Due to the digital nature of .AEA files, all sales are final once the download is provided.Performance: While I provide expertly researched keywords (Broad, Phrase, and Exact Match), I do not guarantee specific ad performance or financial results.Industry Restrictions: I do not fulfill custom requests for automotive-related businesses to avoid conflicts of interest.Liability: I am not responsible for any financial loss incurred through your management of these campaigns in Google Ads.
PLANNING AND RESEARCH
- Google like a customer - Get a feel for your competition and how they position their brand and offerings.- Use Google Trends to find seasonal patterns and associated search terms and topics.- Use Google Keyword Planner (in Google Ads Account) to get a feel for the level of competition and search volume for your working keyword list - take this data with a grain of salt.
LAUNCHING AND OPTIMIZING
- Brainstorm around your ultimate selling points, your value propositions, what makes you different than your competition. Create a list, feed it to Google Gemini and ask for additional ideas - take all suggestions with a grain of salt.- Repeat this process of brainstorming and feedback with Gemini for your keywords, ad copy, and any other campaign considerations. Provide your website URLs for SEO scraping to help with keywords and ad copy.- Use Gemini to create imports to Google Ads Editor based off of the assets created through your brainstorming sessions.- Check your import for errors and launch your campaign - allow to run for 2-6 weeks before making any major changes - make immediate changes in keywords/negatives as you monitor daily.- Use the Gemini-to-Editor import process to add to your campaign or launch additional campaigns, ad variations, or extensions as necessary.
ANALYZING AND A/B TESTING
- Reference Research Terms, Auction Insights, and other reports to analyze performance relative to competition and historical metrics.- Find opportunities to push additional messaging, landing pages, and brand hooks in your ad copy and keywords.
Generate import-ready campaigns and assets for your Google Ads account by creating Editor-ready imports through reliable AI prompting.With this subscription you will gain access to my evolving library of prompts designed to entirely eliminate manual labor from the campaign build process in the Google Ads interface.These prompts include the ability to create:
- Entire search campaigns with responsive search ads and keyword lists
- Additional keyword lists to give your existing ad groups optimization boosts
- Performance max asset groups with fully built-out ad copy according to your specific product and service offerings. To date, I have not found a limit on how many you can create - if you have 100 products that all need their own asset group, it should be possible to launch all of those offers in only minutes
- Extensions (callouts, snippets, sitelinks, price)
- Geo-targets (zip, location, radius)
- More to comeYou will also have the ability to submit feedback according to your specific needs. I will update the prompts to meet these needs if possible.As a Google Ads professional, I have personally saved HUNDREDS of hours using these prompts, which is why I think charging just under $2.00 per day is more than fair.Of course, you have the option to pay the first month, copy my formulas, and cancel your subscription. However, if you find value in the work I have put into these, I hope you would not do that.Thank you.